By Gary A.
Edited by Brian M.
Published Aug 13, 2024
Edited on Oct 15, 2024
We all want to know how we can be as ethical as possible with our purcahses, and diamonds are no exception. Here’s what you should know about the Responsible Jewellery Council and Diamonds Do Good.
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In recent years, our collective conscience as consumers has sharpened considerably, for a myriad of compelling reasons. We find ourselves grappling with the moral implications of our purchasing habits – the disconnect between the corporations and practices our money inadvertently supports, and those we should be bolstering if we truly aim to make a positive impact on the world.
Put simply, the majority of us aspire to be ethical consumers. We yearn for the reassurance that the items we bring into our homes – be it coffee, chocolate, gadgets, apparel, or indeed, that life-changing engagement ring destined to adorn your partner’s finger for decades to come – haven’t been produced at the expense of human dignity or environmental integrity somewhere along the supply chain.
When it comes to the diamond industry specifically, most of us have at least a vague awareness that these precious stones, along with their artisanal miners, are vulnerable to exploitation unless the industry maintains unwavering vigilance in safeguarding them.
This concern extends to other materials you’re likely to encounter in your quest for the perfect engagement ring: precious metals such as gold, palladium, and platinum.
While these topics may seem daunting to those just dipping their toes into the world of fine jewelry, understanding these issues – and learning how to avoid unwittingly supporting unethical practices with your purchase – is every bit as crucial as selecting a stunning ring.
Let’s face it, we’re living in an era where even your coffee has a backstory. So why should your engagement ring be any different? Conscious consumerism isn’t just a trend; it’s become as essential as remembering to bring your reusable bags to the grocery store. Only in this case, forgetting means potentially supporting practices that are about as ethical as cutting in line at Starbucks.
Tip 1. RJC Certification:
Check for RJC Certification: Before purchasing, ensure that the jeweler or brand is RJC certified. This certification indicates that the company adheres to ethical, social, and environmental practices throughout the jewelry supply chain.
Tip 2. Diamond Origin and Traceability:
Ask for Provenance: Always inquire about the origin of the diamond. Ethical jewelers should be able to provide information about where the diamond was sourced. RJC members are required to provide information about the origin of the diamonds they sell.
Traceability Systems: Some jewelers have traceability systems in place that allow you to track the journey of your diamond from mine to market. This ensures that the diamond has been sourced responsibly.
Tip 3. Avoid Conflict Diamonds:
Kimberley Process Certification: Ensure that the diamond is compliant with the Kimberley Process, which aims to prevent the sale of diamonds funding conflict. While this is a basic standard, combining it with RJC certification offers a higher assurance of ethical sourcing.
Tip 4. Understand the 4 Cs but Add a 5th – Conscience:
While the traditional 4 Cs (Cut, Color, Clarity, Carat) are essential in choosing a diamond, add a 5th C – Conscience. Ensure that your purchase aligns with your values and the ethical treatment of people and the planet.
Tip 5. Transparency and Documentation:
Ask Questions: Don’t hesitate to ask the jeweler questions about their sourcing practices, labor policies, and environmental impact. Ethical jewelers should be transparent and willing to share this information.
Documentation: Always ask for documentation that verifies the ethical sourcing of the diamond, such as a certificate of origin or an RJC chain-of-custody certification.
Tip 6. Research and Reviews:
Do Your Homework: Before purchasing, research the jeweler or brand online. Look for customer reviews, news articles, or any red flags that might indicate unethical practices.
Third-Party Verification: Check if the jeweler has been verified or audited by third-party organizations (other than RJC) that vouch for their ethical practices.
Before we dive deeper into the specifics, here are some practical tips to help guide your decision-making process:
Now that you’ve got these practical tips, use Jeweler AI below to find the perfect engagement ring that suits your style and budget:
It’s not just a catchy name; it’s their mission statement.
Diamonds Do Good started with a simple idea: what if buying a diamond could actually make the world a better place? It’s like the superhero origin story of the jewelry world. They’ve taken on the role of diamond industry vigilantes, fighting the good fight against unethical practices one sparkling stone at a time.
Every time you buy a diamond through Diamonds Do Good, you’re not just getting a pretty rock. You’re helping to fund education, healthcare, and economic development in diamond-producing communities. It’s like each carat comes with its own tiny cape and superhero theme music.
Now, let’s shine a light on another key player in the ethical diamond game: the Responsible jewellery Council. Think of them as the strict but fair teachers of the jewelry world.
The RJC doesn’t mess around when it comes to ethics. They’ve set standards higher than your great aunt’s expectations at family gatherings. From mining to retail, they make sure every step of the diamond’s journey is as squeaky clean as a newly polished gem.
Getting RJC certified is like earning a black belt in ethical practices. It’s not easy, and not everyone makes the cut. When you see that RJC stamp, you know you’re dealing with a company that takes ethics as seriously as a cat takes napping.
So, you’re ready to pop the question and want to make sure your ring choice doesn’t pop any ethical bubbles. Here’s what you need to know.
Remember the 4 Cs of diamond shopping? Well, it’s time to add two more: Certification and Conscience. Look for diamonds with proper certification and traceability. It’s like having a diamond’s family tree, but way less complicated and much more ethical.
Knowing where your diamond comes from is as important as knowing where your food comes from. You wouldn’t eat sushi from a gas station, so why would you buy a diamond without knowing its origins? Look for diamonds with a clear, ethical source. It’s like farm-to-table, but farm-to-finger.
Both retailers and consumers have important parts to play.
Ethical retailers don’t just sell you a ring; they sell you peace of mind. They’re like the tour guides of the diamond world, showing you the ethical sights and steering you away from the ethical potholes.
As a consumer, you have more power than you might think. Every time you choose an ethical diamond, you’re casting a vote for a better industry. It’s like being a superhero, but instead of a cape, you wear a stunning engagement ring.
Choosing an ethical diamond engagement ring doesn’t mean sacrificing beauty or quality. It’s about adding an extra layer of sparkle to your purchase – the kind that comes from knowing you’ve made a positive impact.
Remember, while exploring ethical options in person can be fun, online retailers like WillYou offer a pressure-free environment to browse and compare ethical diamonds. Plus, you can do it all from the comfort of your couch, possibly while wearing pajamas. Now that’s what we call ethical and comfortable!
So go forth, find that perfect ethical diamond, and prepare to pop the question. Your conscience (and your soon-to-be fiancé) will thank you. After all, nothing says “I love you” quite like a ring that loves the world back.
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